{"id":5318,"date":"2017-03-10T10:08:49","date_gmt":"2017-03-10T04:38:49","guid":{"rendered":"https:\/\/appstudio.co.in\/ucblog\/?p=5318"},"modified":"2017-03-02T16:48:46","modified_gmt":"2017-03-02T11:18:46","slug":"cant-sustain-without-mobile-website","status":"publish","type":"post","link":"https:\/\/appstudio.co.in\/ucblog\/trending\/cant-sustain-without-mobile-website\/","title":{"rendered":"You Can&#8217;t Sustain Without a Mobile Website"},"content":{"rendered":"<blockquote>\n<p style=\"text-align: justify;\">Mobile responsive websites rank higher in search than non-responsive websites.<\/p>\n<\/blockquote>\n<p style=\"text-align: justify;\">More customers are using their mobile device to browse the web and make a purchase. Every customer is running out of patience to be served and is spoilt with customers. They will abandon their purchase if a website isn\u2019t responsive to even the changing screen size of their device. Also, 3 out of 4 mobile searches generate follow-up actions, such as a store visit, booking a local service, phone call or a purchase. So it\u2019s very simple, if you\u2019re not on a mobile device, you\u2019re not up-to-date and customers will be turned away.<\/p>\n<p style=\"text-align: justify;\">After research and deliberations with the in-house experts, I have listed some essential points for a business- what it means to have a good mobile website. Following is the list:<\/p>\n<h2 style=\"text-align: justify;\"><span style=\"font-size: 18pt;\"><b>Connect your customers to the content<\/b><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5339\" src=\"https:\/\/de927adv5b23k.cloudfront.net\/wp-content\/uploads\/2017\/03\/shutterstock_386705875-2.jpg\" alt=\"shutterstock_386705875-2\" width=\"720\" height=\"377\" srcset=\"https:\/\/de927adv5b23k.cloudfront.net\/wp-content\/uploads\/2017\/03\/03195652\/shutterstock_386705875-2.jpg 720w, https:\/\/de927adv5b23k.cloudfront.net\/wp-content\/uploads\/2017\/03\/03195652\/shutterstock_386705875-2-150x79.jpg 150w, https:\/\/de927adv5b23k.cloudfront.net\/wp-content\/uploads\/2017\/03\/03195652\/shutterstock_386705875-2-512x268.jpg 512w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/p>\n<p style=\"text-align: justify;\">First thing we should always try is to connect the customers to the content they\u2019re looking for. Phone numbers, addresses and opening hours should be easy to find and not hidden behind your latest promotional deal. Remember, majority of mobile browsers will progress to a follow-up action, so make it easy.<\/p>\n<h2 style=\"text-align: justify;\"><span style=\"font-size: 18pt;\"><b>Going back to the home page<\/b><\/span><\/h2>\n<p style=\"text-align: justify;\">Where the user lands first on your website and is positioned in the front-center of your mobile site, he\/she should be able to see your call to action. Menus should have a maximum of 7 navigation links and it should be easy for your customers to find their way back to the homepage. It should be clear for good conversion so that customer can browse other things. After all, mobile browsing is all about convenience.<\/p>\n<h2 style=\"text-align: justify;\"><span style=\"font-size: 18pt;\"><b>Build trust when asking for user details<\/b><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5340\" src=\"https:\/\/de927adv5b23k.cloudfront.net\/wp-content\/uploads\/2017\/03\/shutterstock_392492791-2.jpg\" alt=\"shutterstock_392492791-2\" width=\"720\" height=\"377\" srcset=\"https:\/\/de927adv5b23k.cloudfront.net\/wp-content\/uploads\/2017\/03\/03195652\/shutterstock_392492791-2.jpg 720w, https:\/\/de927adv5b23k.cloudfront.net\/wp-content\/uploads\/2017\/03\/03195652\/shutterstock_392492791-2-150x79.jpg 150w, https:\/\/de927adv5b23k.cloudfront.net\/wp-content\/uploads\/2017\/03\/03195652\/shutterstock_392492791-2-512x268.jpg 512w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/p>\n<p style=\"text-align: justify;\">Users like it when mobile sites automatically present them with a number pad, location suggestions, auto info suggestions for putting in their details. They also don\u2019t like it when they\u2019re asked for too much personal information, so just stick to the basics such as an email address, name and phone. The last thing you want to do is discourage any potential leads.<\/p>\n<h2 style=\"text-align: justify;\"><span style=\"font-size: 18pt;\"><b>Easy switch \u2013 Mobile to Desktop<\/b><\/span><\/h2>\n<p style=\"text-align: justify;\">Give your users the option of switching between your mobile and desktop website, but avoid calling your desktop version the \u2018<b><i>full site\u2019<\/i><\/b>. This could mislead many of your users into thinking that your mobile site doesn\u2019t offer the full experience of your desktop version.<\/p>\n<h2 style=\"text-align: justify;\"><span style=\"font-size: x-large;\">Minimise<\/span><b style=\"font-size: 18pt;\">\u00a0the load time (Max 4-5 Seconds)<\/b><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-5341\" src=\"https:\/\/de927adv5b23k.cloudfront.net\/wp-content\/uploads\/2017\/03\/mobile.jpg\" alt=\"mobile\" width=\"720\" height=\"377\" srcset=\"https:\/\/de927adv5b23k.cloudfront.net\/wp-content\/uploads\/2017\/03\/03195651\/mobile.jpg 720w, https:\/\/de927adv5b23k.cloudfront.net\/wp-content\/uploads\/2017\/03\/03195651\/mobile-150x79.jpg 150w, https:\/\/de927adv5b23k.cloudfront.net\/wp-content\/uploads\/2017\/03\/03195651\/mobile-512x268.jpg 512w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/p>\n<p style=\"text-align: justify;\">It\u2019s nothing you haven\u2019t heard before \u2013 the attention span of your customer is not going to last long. So if your website doesn\u2019t load within 4 seconds, they\u2019re likely to abandon your site. Harsh, but true. To minimise your load time, keep your site size to no more than 1 MB, and reduce the size of your images as much as possible.<\/p>\n<h2 style=\"text-align: justify;\"><span style=\"font-size: 18pt;\"><b>No pinching<\/b><\/span><\/h2>\n<p style=\"text-align: justify;\">A well-designed mobile site shouldn\u2019t make your customer pinch and zoom in and out. The whole purpose is to create a website that looks equally good on a desktop, as it does on a handheld device.<\/p>\n<p style=\"text-align: justify;\">In a nutshell, if you want to sustain in this internet era, you have to work on your mobile site. If you haven\u2019t already jumped on the bandwagon, now is as good a time as ever to go mobile.<\/p>\n<p style=\"text-align: justify;\"><b>Let the <a href=\"https:\/\/www.urbanclap.com\/bangalore-Web-designer\" target=\"_blank\">website developers<\/a>\u00a0with UrbanClap help you with the perfect website! Book one today and let your business grow.<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mobile responsive websites rank higher in search than non-responsive websites. More customers are using their mobile device to browse the web and make a purchase. Every customer is running out of patience to be served and is spoilt with customers. They will abandon their purchase if a website isn\u2019t responsive to even the changing screen [&hellip;]<\/p>\n","protected":false},"author":48,"featured_media":5337,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[211],"tags":[572,672,120,21,671,670,573],"class_list":["post-5318","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trending","tag-digital-media-marketing","tag-mobile-website","tag-urbanclap","tag-urbanclap-services","tag-website-design","tag-website-development","tag-website-services"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>You Can&#039;t Sustain Without a Mobile Website - The Urban Guide<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"You Can&#039;t Sustain Without a Mobile Website - The Urban Guide\" \/>\n<meta property=\"og:description\" content=\"Mobile responsive websites rank higher in search than non-responsive websites. 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